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Editorial operations · REVIEWED 7 SEPTEMBER 2026

AI stack for newsrooms and media teams

Find source trails, analyse long material, edit interviews and package verified stories for multiple channels.

5 reviewed candidates3 lean starting set3 company-size routes
OPERATING PLAYBOOK

One workflow, 5 accountable stages.

01PE
Research AI

Perplexity

Build a source-led research trail.

Why it is here
One of the quickest ways to move from a broad question to a source trail, provided the buyer still opens and checks the cited material.
Access
Current access and plan limits not verified; confirm at the official source.
02CL
Text AI

Claude

Analyse documents and surface open questions.

Why it is here
A strong shortlist candidate for document-heavy work, repeat business coordination and supervised parallel coding. The Projects beta is initially limited to selected Pro and Max accounts; usage, cloud boundaries and merge burden need a same-repository pilot. Independent testing is pending and no HubAI Score is assigned.
Access
Small Business plugin requires a paid plan (supplier fact recorded 26 September 2026). Free Claude access is not a trial of plugin submission, the Small Business plugin, Claude Code Projects or the Team-only initial personal-connector rollout
03DE
Media AI

Descript

Edit interviews from the transcript.

Why it is here
Excellent for media operators who want transcript-first editing and fast repurposing.
Access
Current access and plan limits not verified; confirm at the official source.
04CA
Marketing AI

Canva AI

Create platform-specific visual packages.

Why it is here
Best for non-design teams that need respectable marketing assets without opening a pro design suite.
Access
Current access and plan limits not verified; confirm at the official source.
05CG
Text AI

ChatGPT

Adapt verified work for new formats without changing facts.

Why it is here
A shortlist candidate for mixed writing, research, coding and image workflows. GPT-6 Intelligent UI is rolling out in Chat: paid tiers use Sol and Free/Go use Luna; Pro reasoning excludes Intelligent UI, and Work/Codex models are unchanged by this release. Check the exact plan, product surface and UK feature availability. The new visual-ad placement has a separate access and measurement boundary; independent same-work testing is pending and no HubAI Score is assigned.
Access
Free access has feature limits; GPT-6 Intelligent UI expansion to Free/Go starts 8 October, with individual UK account entitlement unverified. The new visual advertising format is a planned US test, not a UK trial entitlement.
BEFORE ROLLOUT

Three checks that protect the workflow.

  1. 01Open every cited source.
  2. 02Never fabricate quotes or eyewitness detail.
  3. 03Record what AI changed in the editorial workflow.
CHOOSE THE OPERATING SCALE

The company size changes the stack.

Open the plan that matches your current team—not the company you might become.

01
1–49 people

Small company

30-day focused pilot · 3 tools · One workflow owner

Open plan →02
50–249 people

Medium company

45-day team pilot · 4 tools · Business owner + IT lead

Open plan →03
250+ people

Large company

90-day controlled programme · 5 tools · Executive sponsor + cross-functional team

Open plan →
YOUR NEXT MOVE

Right-size this stack before buying.

Choose small, medium or large company, set the first business priority, then test the top two candidates with the same source material and quality bar.

Open Stack RecommenderCompare first twoCalculate stack cost